Person using a credit card while reviewing rewards and cashback benefits on a smartphone
Smart use of credit cards can unlock travel perks, cashback, and exclusive rewards for European consumers in 2025

Maximizing Credit Card Rewards: Tips for European Users

Credit cards are no longer just tools for convenience—they’re financial instruments that can be optimized for savings, travel, and lifestyle upgrades. Across Europe, the credit card landscape is evolving, with a growing number of providers offering robust reward programs that appeal to diverse spending habits.

This article provides practical strategies for European consumers who want to make the most of their credit card rewards, from cashback and points to travel perks and everyday discounts. Here are the insights about credit card usage in Europe.


Understanding How Credit Card Rewards Work in Europe

Historically, European credit cards offered fewer perks compared to those in the United States. However, that is changing. Digital banks, fintech platforms, and even traditional institutions are now competing to offer better value through reward systems.

Most European cards provide rewards in the form of:

  • Cashback: A percentage of spending returned to your account
  • Points: Redeemable for goods, services, or travel
  • Airline Miles: Collected through partnerships with carriers, usable for flights or upgrades

These benefits vary significantly depending on the country, issuer, and user profile.


Choosing Between Local and Cross-Border Reward Programs

European users can choose between region specific reward programs and cross-border ones.

Program TypeAdvantagesCommon Issuers
Local ProgramsTailored perks for country specific spendingCaixaBank (Spain), Hello Bank (France)
Cross-Border CardsUsable throughout the EU and beyondRevolut, American Express, N26

If you shop and travel internationally, a multi-country card with rewards valid across borders can provide greater flexibility. On the other hand, local cards may offer targeted benefits such as discounts at national supermarket chains or cashback on domestic utilities.


Tips to Maximize Credit Card Rewards in Europe

Select a Card That Matches Your Spending Habits

Different cards cater to different lifestyles. Travelers may benefit from cards affiliated with frequent flyer programs like Lufthansa’s Miles & More or Air France’s Flying Blue. If you prioritize cashback, consider cards that reward grocery purchases, fuel, and household expenses.

Digital banks such as Revolut and N26 offer multi-currency functionality, making them ideal for frequent travelers or remote workers within the EU.


Take Advantage of Welcome Bonuses

Many European credit cards now come with attractive signup offers. These often require spending a specific amount within a limited time frame. To meet these requirements without unnecessary purchases, consider:

  • Timing major expenses during the qualification period
  • Paying annual subscriptions or bills in advance
  • Making group purchases and collecting repayments

Match Cards to Specific Spending Categories

Some cards provide higher reward rates in select categories such as dining, fuel, or online shopping. Use category optimized cards for each type of purchase to increase your overall return.

For example:

Spending CategoryIdeal Card Type or Provider
Grocery StoresING Credit Card (Netherlands), Santander Cards
TravelAmex Gold or Platinum, Revolut Ultra
Online ShoppingKlarna Card, Amazon EU Mastercard

Use Your Card for Recurring Payments

Automating monthly bills such as mobile phone contracts, streaming services, or gym memberships is a reliable way to collect consistent rewards. Many issuers also offer bonus points for setting up direct debits or recurring charges.


Be Aware of Points and Miles Expiration

Not all reward programs offer unlimited point validity. Some expire after a set period, such as 12 or 24 months. Check your issuer’s terms and use your points regularly to avoid losing value.

Set reminders or use card dashboards to track expiration dates and ensure timely redemptions.


Combine Credit Card Rewards with Store Loyalty Schemes

Maximize your earnings by stacking credit card rewards with retail loyalty programs. In Europe, supermarkets and department stores often run their own point systems.

Examples include:

  • PAYBACK (Germany)
  • Tesco Clubcard (UK)
  • Carrefour Bonus Card (France)

When used together, you can earn both store and card rewards on the same purchase.


Minimize Foreign Transaction Fees

If you frequently travel outside the Eurozone—such as to the UK, Norway, or Switzerland—look for cards that waive foreign transaction fees. Cards from N26, Curve, and Revolut often offer this feature.

Always pay in the local currency to avoid dynamic currency conversion (DCC) markups.


Maximize Redemption Value

Not all redemptions provide equal value. Points are often worth more when used for travel, hotel stays, or highly demanded gift cards. Avoid using points for low value items unless you’re close to expiration.

Before redeeming, compare the per point value across different categories to make the most of your accumulated rewards.


Avoid These Common Pitfalls

While reward programs offer real value, they can quickly become counterproductive if misused. Watch out for:

  • Carrying a balance: Interest charges can outweigh any rewards earned.
  • Overspending: Buying unnecessary items just to earn points reduces financial discipline.
  • Lack of card strategy: Holding multiple cards without a plan can lead to missed benefits and confusion.

Don’t Overlook Credit Card Insurance Benefits

Many premium cards in Europe include travel insurance, purchase protection, and rental car coverage. These benefits can save you money and hassle during emergencies. Make sure to activate the card’s insurance by using it for the corresponding booking or purchase.


Are Rewards Taxable in Europe?

In most European countries, credit card rewards earned through personal use are not considered taxable income. However, if you’re using a business credit card or redeeming points for business related purposes, consult your tax advisor or local tax authority.


Final Thoughts

With the right strategy, credit card rewards can provide significant value to European consumers. The key lies in selecting a card that fits your lifestyle, managing your spending wisely, and consistently tracking your points and benefits.

Whether you want to save on everyday purchases, earn free travel, or access premium experiences, there’s a card out there that matches your financial goals. As the European credit card market continues to mature, now is the perfect time to take control of your rewards strategy. Analyze your strategy carefully!

Quick Tips for Credit Cards

  • Track rewards monthly
  • Pick a card that matches your spending
  • Focus on one reward program
  • Don’t carry a balance
  • Use country specific promotions

FAQ: Maximizing Credit Card Rewards

What are the best credit card rewards programs available in Europe?

The best credit card rewards programs in Europe vary by country and spending habits. Popular options include American Express Membership Rewards, Lufthansa Miles & More, and cashback cards from banks like Santander, ING, and N26. Digital banks such as Revolut and Curve also offer flexible reward options suited to international users.

How can I maximize credit card cashback in everyday spending?

To maximize cashback, use your card for regular expenses such as groceries, fuel, and utility bills. Choose a card that offers higher cashback rates for specific categories you frequently spend in. Automating recurring payments and combining card use with loyalty programs can further increase your returns.

Are credit card rewards taxable in Europe?

In most European countries, credit card rewards earned from personal spending are not considered taxable income. However, rewards from business cards or those used for professional purposes may be subject to taxation. It’s best to consult your local tax authority for specific guidelines.

What is the difference between local and international reward cards in the EU?

Local reward cards offer perks tailored to specific countries, such as discounts at national retailers. International or cross-border cards, like those from Revolut or American Express, offer travel related benefits and can be used across EU member states. The choice depends on your lifestyle and travel frequency.

Do credit card points or miles expire in European programs?

Yes, some programs have expiration policies. Points or miles may expire after 12 to 36 months of inactivity or if not redeemed within a certain timeframe. Always check your provider’s terms and keep track of expiration dates using card dashboards or email alerts.

How can I avoid foreign transaction fees with a European credit card?

To avoid foreign transaction fees, choose a card that offers no fee international spending, such as N26, Revolut, or Wise. Also, when making purchases abroad, always pay in the local currency instead of opting for dynamic currency conversion, which usually includes hidden fees.

Can I combine store loyalty programs with credit card rewards in Europe?

Yes, you can often earn both credit card rewards and loyalty program points on the same purchase. This is known as “stacking.” For example, you can use your rewards card at Tesco and earn both Clubcard points and credit card cashback or miles.